"The smart home market is maturing, but the experience remains disjointed. Just 40% of smart home device owners coordinate their smart home devices in routines or wider automations. Plus, difficulty with installation, configuring device settings, and getting products to work together are among the top reasons buyers return smart home devices," said Jennifer Kent, VP Research, Parks Associates. "Service providers are well positioned to deliver a better, whole-home automation experience, and they need tools to help them manage that process well and cost-efficiently."
From the OilverIQ press release, "OliverIQ Releases Multi-Protocol Hub with Complete Smart Home as a Service Offering"
Meanwhile, connected TV viewing continues to increase, and connected TV apps are playing a role in driving the growth. Research firm Parks Associates teamed up with online video shop Ooyala to study v...
Besides smartwatches, other IoT devices win the attention of millennials. In a survey of 1,300 U.S. adults conducted by Parks Associates for Coldwell Banker, 61% of millennials expressed an interest i...
According to new research from Parks Associates, 71% of consumer electronics buyers only consider one brand when when making a purchase. Factoring into that consideration (or lack thereof) is price (w...
Parks Associates estimates that worldwide revenues from OTT subscription revenues will double to $30 billion in 2020 from $15 billion in 2015. It also says OTT video subscriptions have increased by 12...
