Providing market intelligence for more than 35 years

In The News

Old apartment buildings have some big broadband infrastructure problems

A majority (82%) of multi-dwelling units (MDUs) over 10 years old report internet connectivity challenges, according to a recent study from Comcast’s Xfinity Communities in collaboration with Parks Associates.

Issues include maintaining device connections over a Wi-Fi network and insufficient bandwidth, which can be difficult to fix due to the infrastructure of older apartment buildings, said Jennifer Kent, VP of research at Parks Associates.

She explained that unlike newer MDUs, these buildings were built without suitable wiring or the infrastructure to run new wiring. Older MDUs may have thicker walls or various types of building materials.

“So they might be looking at the cost of having to run all new wire throughout the building…which is obviously very cost-intensive,” she said.

Average internet spending MDUsAccording to Kent, apartment residents that pay for internet as part of their rent or through their property manager tend to spend less than those with a retail plan. Parks Associates found MDU residents with a bulk internet arrangement pay around $40 per month, compared to $64 per month for retail internet.

Parks Associates noted these figures are “standalone” service prices, meaning these are residents who don’t have add-ons like pay TV or mobile bundled with their internet.

From the article, "Old apartment buildings have some big broadband infrastructure problems" by Masha Abarinova 

Previously In The News

25% Of Smartphone Owners Use Payment Apps Monthly

The report from Parks Associates found that shoppers showed a preference for retailers' mobile payment programs such as Starbucks over larger payment systems including Apple Pay, Google Wallet and And...

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...

Does ‘Move-In Ready’ Now Mean Smart-Home Technology?

The study, conducted by Parks Associates on behalf of Coldwell Banker in early June, gathered opinions from 1,250 adults, 801 of whom own at least one smart home product. While survey respondents spec...

ONLINE VIDEO ROUND UP: Univision and Facebook Live, Amazon Chime, Comcast Announces XFinity Stream and More

Market research and consulting company Parks Associates' 360 View: Digital Media & Connected Consumers report that claims that 29 per cent of US broadband households get most of their news from social...