Even if he is ultimately successful, O’Reilly probably will find that his podcast audience will be a fraction of the size of the crowd that faithfully tuned into “The O’Reilly Factor” on Fox News, which this year had been averaging about 4 million viewers an episode, according to Nielsen.
“As we saw with the failure of the Sarah Palin Channel, personality alone will not drive adoption,” said Glenn Hower, senior research analyst of the Dallas media consulting firm Parks Associates.
21st Century Fox fired O’Reilly last week after media reports that he and Fox, over the years, had paid large settlements to several women who claimed O’Reilly sexually harassed them.
From the article "O'Reilly returns with a smaller soapbox, vowing 'the truth will come out'" by Meg James and David Pierson.
People living in only 1 in 10 homes with broadband are “very interested” in connected health services, like a personal health coach, a remote health monitoring app that connects to and notifies a heal...
Research from Parks Associates shows consumers who plan a home security purchase within the next year are twice as likely to buy a smart-home product, such as video doorbells, cameras, or door locks,...
The bears once believed Roku's hardware business would be crushed by rivals like Alphabet's Google Chromecast, Amazon's (NASDAQ:AMZN) Fire TV, and Apple TV. Yet Roku consistently remains the most popu...
Pay-TV operators are seeing a "slow erosion of the core business," analyst Brett Sappington at Parks Associates said. "After years of attempts to be more than just a 'dumb pipe,' pay-TV operators h...
