Nearly six in 10 broadband households in the U.S. subscribe to an over-the-top service like Netflix and Hulu Plus, according to a report from market research firm Parks Associates.
The average household spends $9 a month on subscription streaming video services, an increase from $7 in 2012. More than 75% of streaming media player owners have an OTT subscription. Parks found that nearly 50 million streaming players, including Google Chromecast, Apple TV and gaming consoles, will be sold globally by 2017.
"The number of hours watching video content continues to rise, exceeding 36 hours per week in 2014, with Internet video accounting for … about 13.3 hours a week," said director of research at Parks. "Rather than cannibalizing the consumption of broadcast, pay-TV and packaged media content, Internet view is increasing overall consumption levels for video."
From the article "News recap: Report shows promising telecom employment numbers" by Katherine Finnell.
“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...
Rising rideshare statistics offer plenty of fodder for utopian predictions of a car-free, community-focused future. But just because we’re using these services doesn’t mean we’re ready to give up on o...
In the next five years, Business Insider estimates that brands are going to spend around $5 trillion on the Internet of Things. For a third year in a row, the subject has dominated CES, the global con...
It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...
