Providing market intelligence for more than 35 years

In The News

New TV's, Weird Home Gadgets - Samsung CES

Once connected, the status of the various appliances appear on the LG SMART TV's display, acting as an interface between users and devices. Now that's something once thought unthinkable in the electric vehicle space, but Faraday hopes to deliver on that in about two years when it releases the production version of the FFZero1.

"If you're a streaming media box (maker), you've got much more ability to push new features out into the market at an affordable price", says Barbara Kraus, Parks Associates' director of research. IoT is going to be even bigger this year and I think it's going to become more of a daily reality.

From the article "New TV's, Weird Home Gadgets - Samsung CES" by popherald.com.

Previously In The News

Smart thermostats are tough sell, but ComEd hopes rebates boost interest

A study released this month by Parks Associates found only 18 percent of consumers would buy a smart thermostat at $250, but offering a $100 rebate more than doubled the pool of interested buyers....

Forget Twitter. This Musk Is Into ‘Toe Curling Yumminess.’

More than 300 streaming services are available in the United States, according to Parks Associates, a consulting firm. From the article, "Forget Twitter. This Musk Is Into ‘Toe Curling Yumminess.’"...

Industry Voices—Hawley: Coronavirus piracy trends in the new normal

There have been some public reports that credential sharing has increased dramatically in recent months. A OnePoll study commissioned by Tubi reported that as of March, 42% of adults were sharing acco...

Streaming is heading toward a breaking point with consumers

However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...