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March 12, 2024
According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart home system owners continue to add devices post-initial purchase, it’s clear that the demand for integrated and comprehensive smart home systems has not waned.
From the article, "New Strategies For Growth: Insights From The PowerHouse Alliance" by Dennis Holzer
Consumers in hte US spend over $6 per month on Netflix, Hulu Plus, and other subscription OTT video, according to Parks Associates. The average monthly spending on internet-based SVOD services amon...
Connected Consumer in Europe, a new report from Parks Associattes, reveals Spanish consumers are more likely than consumers in other Western European markets either to have never had pay TV or to have...
65% of US broadband households engage in at least one second-second screen activity on at least a monthly basis, according to Parks Associates. The research company’s new report 360 View Update: Se...
TV Everywhere reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates. Entertainment Habits on Connected CE Devices shows the percentage of...
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