TiVo’s operating system is already in use in Europe, but it faces stiff competition in the U.S. Data shared by Parks Associates in November shows that Amazon, Roku, and Samsung account for 65% of all streaming devices and smart TVs in the United States, showing these manufacturers already have dedicated customer bases who are comfortable with their respective operating systems.
From the article, "New Sharp TVs will introduce TiVo’s operating system to US" by David Satin
Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have sta...
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TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...
The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...
