Google is investing in new tools that provide online songs, movies and television shows as users increasingly access various screens for consuming media, a competitive area that has also attracted rivals including Apple Inc. and Amazon.com Inc.
Chromecast, unveiled in 2013, has emerged as the No. 2 media-streaming device, with 20% of sales to U.S. homes with broadband access during the first three quarters of 2014, according to Parks Associates.
From the article "New Google Cast for audio to stream music from mobile devices to speakers."
Market research firm Parks Associates says that one-fifth of U.S. homes with broadband access now use an antenna to get live TV. “Digital antennas are experiencing a resurgence as consumers consider o...
This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...
Over-the-top video is taking over connected devices around the globe. According to research from the Parks Associates, there are more than 200 OTT services in the U.S. market alone, and there are over...
According to a Parks Associates report, Roku was the leading video streaming device in the U.S. followed by Chromecast and Apple TV in 2014. "The research finds Roku is still the leading brand with...
