Google is investing in new tools that provide online songs, movies and television shows as users increasingly access various screens for consuming media, a competitive area that has also attracted rivals including Apple Inc. and Amazon.com Inc.
Chromecast, unveiled in 2013, has emerged as the No. 2 media-streaming device, with 20% of sales to U.S. homes with broadband access during the first three quarters of 2014, according to Parks Associates.
From the article "New Google Cast for audio to stream music from mobile devices to speakers."
New data from Parks Associates found that 40% of internet households live-streamed content over the past 90 days. The Dallas-based research firm found that live-streamed video consumption reached near...
The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video...
“Currently, more than 60% of U.S. broadband households claim to know little or nothing about virtual reality,” said Parks Associates, in a statement. According to the report, virtual and augmented...
Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace. “It used to be that...
