Research firm Parks Associates has revealed the top ten subscription OTT video services based on number of subscribers, with Netflix as the top subscriber service and three of the ten services on the list focused on sports content, including the WWE, the NFL, and MLB. The research firm shows over 25 per cent of OTT video services in the US market today came out in 2015, and 40 per cent of services were launched within the last two years.
From the article "Netflix tops US SVoD services" by Advanced TV.
“The connected home has become more data hungry than ever, and video consumption is the primary driver,” says Parks Associates. “Consumers are streaming video to every available screen from an increas...
Earlier this year, Parks Associates published a study highlighting that the number of paid OTT video subscriptions in Europe is still lagging behind the U.S. For instance, while 64 percent of U.S. bro...
The panelists were all in consensus that VR is not a just a temporary hype and will continue to grow. Recent study from Parks Associates revealed that 2.3M households in US already own a VR headset, s...
US-based market researcher, Parks Associates, in its study said that 68 percent of smartphone owners in the US listen to music via streaming outlets on a daily basis. The company also found, on a...
