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November 08, 2017
HBO Now leaped into the top-five for the first time, YouTube Red solidified itself into the top-10 for the first time, and both Showtime and Starz moved up or entered the list compared to 2016.
"While the top three are no surprise, the big story over the past year has been the rapid subscriber growth for OTT video services from HBO, Showtime, and Starz. The combination of recognized brands and popular original content is driving demand for their offerings," said Brett Sappington, Senior Director of Research, Parks Associates.
From the article "Netflix Leads the Top-10 Subscription OTT Video Services" by Giovanni Bruno.
“Nothing in our proposal would prevent Comcast or TimeWarner from what they’re doing with Roku or Apple TV, or how they decide to pick what devices to share their app with,” says an FCC spokeswoman....
According to a survey from Parks Associates, 36% of households subscribe to two or more streaming video services. If Apple provides a convenient way for subscribers to see all of their paid content in...
Do consumers make the jump? Studies suggest that they do. The most recent Parks Associates study of Netflix's tiers, released in summer of 2018, showed a significant increase in the number of premium...
Last August, Parks Associates reported that Roku controlled 37% of the streaming device market in the U.S., while Amazon, Google, and Apple held shares of 24%, 18%, and 15%, respectively. All three of...
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