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March 24, 2016
More than half of all U.S. households with broadband subscribe to Netflix, according to Parks Associates. Competitors such as Amazon video are in a quarter of broadband households and Hulu is in about 15%.
"We're at a point where there's so much video traffic going across the Internet," said Glenn Hower, a research analyst for Parks Associates. "It's constantly taxing the networks and at some point, someone's going to have to figure it out, whether it's paying to upgrade it or service providers charging for fast lanes."
From the article "Netflix Has Been Secretly Slowing Down Your Videos For The Past Five Years" by David Pierson.
According to Parks Associates, an increasing number of US broadband households cancelled at least one OTT subscription in the early part of the year, with a significant number also utilising the free...
This is according to Parks Associates’ latest ‘OTT Video Market Tracker’ stats, which said that overall churn rate for OTT services has been roughly stable for the past year. At the end of 2015, 20...
In the US, some 23% of millennial heads of household opt to live in OTT-only, broadband homes, according to Parks Associates. The research firm said the figure compares to a national average of jus...
The adoption of over-the-top (OTT) video services among US broadband households has increased by 12% since the third quarter of 2014, according to Parks Associates. The research firm said that both...
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