On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented with streaming during COVID-19 quarantines, according to research firm Parks Associates.
Some of that, of course, was likely tied to new competition that came online, including Disney+ (DIS) and Apple TV+ (AAPL), Parks said. Disney+ alone roped in 49% of new subscribers, Parks added. But some analysts worry that may spell bad news for NFLX in Q3.
From the article "Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?" by JJ Kinahan.
However, access for consumers likely is years away, according to Brett L. Sappington, senior director of research at Parks Associates, a market research and consulting company in Addison, Texas. "T...
Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...
Another reason e-sports has strong growth potential is that, unlike many other sports, whose fans may only be spectators, e-sports attracts video gamers, many of whom could become e-sports competitors...
Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....
