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December 24, 2024
“We couldn’t get it going, actually, at our house for some reason,” said Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates.
She was one of many viewers who experienced technical difficulties. On social media, reports abounded of issues with buffering and low resolution.
“We drove over to a friend’s across the street. They were also having problems, but they ended up … throwing it from the phone to TV,” she said.
From the article, "Netflix bets big on Christmas NFL streaming" by Meghan McCarty Carino
Among those services, Netflix is the clear leader, with Amazon and Hulu next, according to a recent survey from Parks Associates. Deloitte found a concurrent "inflection point" for providers of tra...
New research from Parks Associates shows that 21 percent of U.S. pay TV subscribers subscribe to an online video service through their pay TV provider, up from 10 percent a year ago. The research f...
About 9.4 million U.S. homes, or 7.4% of the total, are equipped with Wi-Fi enabled cameras and mics, says Brad Russell, research director for Parks Associates, a consumer technology research firm. As...
“Costs for content producers and networks continue to rise faster than the general inflation rate,” said Brett Sappington, senior director of research, Parks Associates, in an e-mail interview. “As lo...
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