“We couldn’t get it going, actually, at our house for some reason,” said Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates.
She was one of many viewers who experienced technical difficulties. On social media, reports abounded of issues with buffering and low resolution.
“We drove over to a friend’s across the street. They were also having problems, but they ended up … throwing it from the phone to TV,” she said.
From the article, "Netflix bets big on Christmas NFL streaming" by Meghan McCarty Carino
Brett Sappington, senior director of research at Parks Associates, kicked off the first annual Pay TV Show detailing some of the emerging challenges and opportunities for the pay TV space. He broke...
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Parks Associates’ Brett Sappington said during the Pay TV Show, an event produced by Fierce parent company Questex, that Amazon is the only company to get a la carte TV right. On top of that, he said...
In fact, I heard all of those questions posed—some of them multiple times—at our first annual Pay TV Show in Denver a few weeks back. The answers were always nuanced, often vaguely unsatisfying … and...
