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According to Parks Associates, online streaming paid-TV services have grown significantly in the past two to three years. Two types companies offer online streaming TV services: There are traditional players such as AT&T, Dish Network, Comcast, and Charter, then there are a number of new companies which include YouTube TV, Philo, and Fubu.
From the article "Netflix, Disney, and other media giants will battle over streaming in 2019" by Sibile Marcellus.
With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...
“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...
Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...
New research out this week from Parks Associates found that Chromecast makes up just 11% of all streaming players installed in the United States, down from 21% three years ago. Meanwhile, Roku’s U.S....
