Providing market intelligence for more than 35 years

In The News

Net Insight Enters New Market to Solve Live OTT Challenges

According to market data (Parks Associates 2015), global OTT video subscription revenues are forecasted to increase from $9 billion in 2014 to $19 billion in 2019. The increasing demand for OTT content is expected to create an incredible market opportunity. This is especially true for live OTT offerings, such as global sports programs and other live events. However, today’s OTT delivery platforms and CDNs’ best effort solutions are not optimized for live. Today there is a delay of up to a few minutes in a traditional OTT platform. The disconnect between the primary and secondary screens negatively impacts the audience experience and makes social media interaction, customer engagement and other time-sensitive applications impossible. A true live OTT solution will change this scenario and Net Insight will now take a leading role in this exciting development.

From the article "Net Insight Enters New Market to Solve Live OTT Challenges" by Broadcasting & Cable. 

Previously In The News

Pay TV Soars In Spanish-Language Homes

Among bilingual Spanish-language households with broadband internet, 89 percent subscribe to a pay-TV service, according to a new report from Parks Associates. That compares to 84 percent of all U.S....

Hulu Is Slowing, Hits 12 Million Subscribers Versus Netflix’s 81 Million

But growing membership is harder to keep up at the same clip for all streaming services, as more and more companies launch their own online platforms. As consumers shift more of their entertainment di...

Two out of five U.S. homes want to swap the remote for their voice

So notes a recent report from Parks Associates, which found that 43 percent of all broadband households in the U.S. that use — or plan to use — a smart TV or streaming media player want to be able to...

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...