According to research firm Parks Associates, the average U.S. household with internet access owns 17 connected devices. Even if we strike security cameras and wearables from the list, that’s a lot of devices left to read, watch and listen to media content.
From the Nielsen's Insights article, "Need to Know: Why do we need cross-media measurement?"
The card's 3% rewards rate on transit-related spending is matched by some other cards, including the Wells Fargo Propel American Express Card. But its 6% bonus rate on select U.S. streaming services l...
As changes in the pay-TV industry continue to disrupt traditional providers, organizations will begin to incrementally establish a new data-centric culture. In large, established organizations, cultur...
Comcast is fairly late to the game in distribution of streaming apps. Roku and Amazon together have a roughly 70% share of the U.S. market for streaming-media devices, with Apple in third place, accor...
Amazon and Roku together control more than 70% of the streaming-media player market, according to industry researcher Parks Associates. From the article "HBO Max Is Finally Coming to Amazon Devices...
