According to research firm Parks Associates, the average U.S. household with internet access owns 17 connected devices. Even if we strike security cameras and wearables from the list, that’s a lot of devices left to read, watch and listen to media content.
From the Nielsen's Insights article, "Need to Know: Why do we need cross-media measurement?"
“By the end of 2015, nearly six million professionally monitored homes will also have smart home control as part of their security system,” said Tom Kerber, Director, Research, Home Controls & Energy,...
Parks Associates has released new industry research reports on the smart home and connected devices indicating that security is leading the way in this market area followed by connected lighting and s...
Parks Associates’ recent study aims to answer the question of which age range is adopting tech faster by surveying and analyzing connected technologies in homes based on the age of the head of househo...
Parks Associates research finds that by mid-2015, more Samsung 4K TV sets were sold than any other brand. Samsung accounted for 28% of 4K TV purchases made within the last 12 months to U.S. broadband...
