“Innovations such as voice have resonated with consumers, quickly creating new opportunities for companies to leverage voice as a user interface within the consumer IoT,” said Elizabeth Parks, SVP, Parks Associates, in statement. “However, this expansion in voice assistants has also created a fragmented experience — consumers may interact with one assistant on their phone, a different one in their kitchen, and a third in their car. The smart home and IoT markets are working now to solve the problems inherent when many solutions operate within the home, to create a cohesive experience for the consumer.”
From the article "Nearly 50 Percent Of U.S. Broadband Households Used A Voice-Activated Digital Assistant in 2017" by Lauryn Chamberlain.
Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...
The major concern for cyber security companies like Synamedia is how password sharing can turn into true content piracy ? stealing streaming shows and movies and reselling them for profit. If you k...
With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...
Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....
