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December 28, 2016
Parks Associates will present new connected entertainment research at CES 2017 in January. The international firm will host the 11th-annual Connections Summit: IoT and the Smart Home on January 5 at the Venetian Hotel, Level 4, Marcello 4405, in Las Vegass. The IoT firm will also be at Booth #41073 in Sands A-D throughout CES 2017.
“Parks Associates, through our OTT Video Market Tracker service, has identified the service-stacking phenomenon as an important step in the growth of the US OTT video services marketplace,” said Brett Sappington, senior director of research, Parks Associates.
From the article "Nearly 50% of OTT Subs Take More Than One Service" by www.broadbandtvnews.com
The ongoing disruption was made manifest in the number of consumers tuning into alternate channels: 63% of broadband-enabled households have at least one OTT subscription, according to research from P...
Smart TVs are viewed as must-have devices by an increasing number of US homes, and they are the only streaming video product category to have risen in adoption continuously throughout the pandemic. Ho...
While home speakers, as well as the use of AI assistants on smartphones and tablets, figure centrally into the voice shopping market, there is also great potential in the automobile market. A study by...
Pay-TV services are showing their age as subscribership continues to fall, leading to a projected 76.7 million subscriber decrease by 2024, according to a report by Parks Associates. This drop wou...
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