18% of UK broadband households have used paid-service Netflix in the past 30 days, according to Parks Research.
This compares with 20% who used the free iTV Player and 33% who used the free iPlayer to stream video programming. Overall 58% of UK broadband households used a video streaming service or player within the past 30 days.
“The results in the UK and in other European markets show that paid OTT video streaming services are now a fixture in this video entertainment landscape,” said Brett Sappington, Director, Research, Parks Associates.
From the article "Nearly 20% of UK broadband homes use Netflix" by Broadband TV News.
Lots of folks consider getting a professionally-monitored home security system to protect their house -- but consider this: A new study from Parks Associates found that twice as many consumers intend...
In the meantime, the service can rest assured of its popularity in the U.S. New numbers from Parks Associates put Hulu as the third most popular U.S. SVOD, behind Netflix and Amazon Prime Video. Altho...
Video subscribers’ appetite for OTT video continues to climb, with more households purchasing more than one service. New research from Parks Associates revealed that over 50% of U.S. OTT subscripti...
The pandemic's stay-at-home habits and the rise of streaming have conspired to create a strong appetite for watching new movie releases at home instead of in theaters. Parks Associates research indica...
