Roku and Amazon’s Fire TV are the two most popular products in the connected TV market — research firm Parks Associates estimated that they control around 70 percent of the connected TV market in a 2019 study — and Peacock’s lack of availability on those platforms caused it to lose out on a significant number of potential customers at launch. Peacock is still unavailable on Fire TV. HBO Max, WarnerMedia’s streaming service that launched in May, is still unavailable on both connected TV devices.
From the article "NBCUniversal Inks Deal to Bring Peacock to Roku" by Tyler Hersko.
Getting people to know about virtual reality is a critical step for the mainstream adoption. A similar survey by Parks Associates reveals virtual reality demonstrations play a key role to convince...
“Currently, more than 60% of U.S. broadband households claim to know little or nothing about virtual reality,” said Parks Associates, in a statement. According to the report, virtual and augmented...
Despite Netflix’s subscriber base trumping or rivaling (HBO) most pay-TV services, broadcast TV still generates the majority of home entertainment consumption — among broadband households, according t...
The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...
