Finley said Fox is happy with the number of subscribers Fox Nation has after one year, although the company won’t release any statistics. The market research firm Parks Associates estimates that it has between 200,000 and 300,000 subscribers.
For a niche product designed to attract a specific type of user — fans of the television network — that’s pretty good, said Brett Sappington, senior research director at Parks Associates.
This past summer, Fox Nation also began streaming a simulcast of the Fox News Channel telecast, which Finley estimated is usually watched by about 20 percent of the service’s users.
From the article "Nancy Grace joining Fox News' streaming service to host 'Crime Stories with Nancy Grace."
TiVo’s operating system is already in use in Europe, but it faces stiff competition in the U.S. Data shared by Parks Associates in November shows that Amazon, Roku, and Samsung account for 65% of all...
In December, Parks Associates announced that its research project Home Services Dashboard has revealed that ARPU for traditional services bundled with home internet increased year-over-year in 3Q 2024...
“We couldn’t get it going, actually, at our house for some reason,” said Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates. She was one of many viewers...
Whatever the business model is, it's working. Data from ComScore indicates that Roku controls an industry-leading 37% of the United States over-the-top (non-cable) connected-television advertising mar...
