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January 03, 2016
40 million people are already driving cars with some connected features, most of them connecting through your smartphone. Plus, 64% of people who have a broadband connection at home want a built-in connected feature in their car, according to a new study. So, which connected features do you want in your car? The most-wanted apps, according to Parks Associates, are: maps, emergency roadside assistance, phone calls, vehicle performance stats, music apps and the ability to browse the Web.
From the article "Most people want their car to connect to the Web" by Kevin Downey.
A recent survey from Parks Associates finds builders are starting to provide smart home-ready networking infrastructure in new developments as a standard offering. From the article, "Survey Find Ho...
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Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to...
A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...
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