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The idea that cable uninstaller is a hot new career track says a lot about why ESPN's corporate overlords are tightening belts. Cord-cutting customers are devastating.
"Consumers are looking for content in other places," said Brett Sappington, who directs research at Parks Associates. "So if your revenues are based significantly off of cable TV, then you get hit pretty hard by that."
Even if you hate sports and don't even know what channel ESPN is on, the network gets your money if you have cable.
From the article "More trouble ahead at ESPN" by Mark Garrison.
First IoT Purchase? Security Cameras. Internet-connected security cameras are likely the first smart home purchase consumers make. So says a report from Parks Associates which notes that 9 percent of...
Meanwhile, Amazon’s Fire TV stick, which competes with Apple TV and Roku as one of the top connected TV devices, also continues to gain market share, which has likely helped drive more people to watch...
“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...
New consumer research from Parks Associates shows that 53 percent of US broadband households subscribe to both a pay-TV service and at least one OTT video service. According to the ‘OTT Video & TV...
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