Getting people to know about virtual reality is a critical step for the mainstream adoption.
A similar survey by Parks Associates reveals virtual reality demonstrations play a key role to convince consumers for buying a VR headset.
From the article "More Americans Are Getting Familiar With Virtual Reality Technology" by Deniz Ergürel.
In the US, some 23% of millennial heads of household opt to live in OTT-only, broadband homes, according to Parks Associates. The research firm said the figure compares to a national average of jus...
The adoption of over-the-top (OTT) video services among US broadband households has increased by 12% since the third quarter of 2014, according to Parks Associates. The research firm said that both...
According to a recent report on TV viewership from Parks Associates, 20% of US broadband households don't have a pay-TV service, while 12% of those homes cut the cord in 2018. The report found that f...
“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...
