Getting people to know about virtual reality is a critical step for the mainstream adoption.
A similar survey by Parks Associates reveals virtual reality demonstrations play a key role to convince consumers for buying a VR headset.
From the article "More Americans Are Getting Familiar With Virtual Reality Technology" by Deniz Ergürel.
"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...
So says market-research and consulting firm Parks Associates that estimates that the percentage of U.S. households that watch TV via antennas rose to 15 percent in 2016 from 9 percent in 2013. The res...
Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...
Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...
