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September 17, 2017
A new report from tech industry research firm Parks Associates looked into how the smart home market is impacting the world of insurance. Specifically, according to Parks, consumers said they’d be willing to switch insurance providers if it meant they’d have the opportunity to obtain smart home products as part of a new insurance service.
From the article "Monday in CE: How Smart Home Products are Impacting the Insurance Market" by Rob Stott.
According to Parks Associates research, 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices. "The growing interest in...
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For services considering offering a free trial, Vimeo says having an app is helpful. Potential customers are 33 percent more likely to sign up for a free trial through an app than through a website. S...
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