Parks Associates estimates 48% of U.S. smartphone owners use apps for daily information and entertainment, while 15% use the phone to order food and 12% use it to shop for physical goods.
While more than half of the companies have mobile sites or use responsive design, only 56% serve any mobile-formatted content to smartphone searchers, according to Pure Oxygen's report. Some 45% serve smartphone searchers via a dedicated mobile site. Zero mobile sites comply with Google's mobile configuration requirements, and 11% target smartphone users via responsive design techniques.
From the article, "Mobile SEO Risks Force Brands To Comply With Google Changes" by Laurie Sullivan.
At the Consumer Electronics Show, research was released that shows about 66% of pay-TV subscribers “express interest in features they currently do not have,” per Parks Associates. “Our research...
Despite all of the options available to get one’s visual entertainment, television still is one of the most popular devices out there. According to new consumer research from Parks Associates, 20% o...
Smartwatch users want their devices to work well, particularly with their similarly branded smartphones, but they are beginning to consider their fashion bona fides as well. According to new re...
Tablet users are more active in the evening, with 63% of tablet ad requests coming after 2 p.m. Smartphones click more often from midnight through the morning, according to Adfonic. The findings su...
