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November 03, 2016
Internet of things, monitoring for insurance and mobile wallet expansion are three of the key emerging smartwatch app trends found in research by Parks Associates. Leading Smart Watch Apps: Insights into Wearable Use Cases also shows Apple Watch owners are more engaged with their devices than all other smartwatch owners. “The two primary smartwatch use cases are fitness tracking and notifications, but use cases such as mobile payments, smart home and security, and vehicle access are emerging,” says Chris Tweedt from Parks Associates.
From the article "Mobile Payments And IoT Trends For Smartwatches" by Christopher Brown.
With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...
New research out this week from Parks Associates found that Chromecast makes up just 11% of all streaming players installed in the United States, down from 21% three years ago. Meanwhile, Roku’s U.S....
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...
Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....
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