The move is expected to recoup major money for the video streaming giant: a separate report from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenues and $1.2 billion of over-the-top (OTT) revenues.
The survey also found that while 68 percent of people still use traditional cable, nearly 92 percent use video streaming for television, movies, sports or music.
Although 62 percent of viewers watch cable TV and use at least one streaming platform, nearly 30 percent of Americans now exclusively use video streaming services.
From the article "Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds" by Valerie Bauman.
According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...
According to recent Parks Associates data, US households spend an average of $116 a month on home internet, which is a sizable chunk of change. Whether you use it for remote work, streaming your favor...
William Blair upgraded Netflix, Inc. (NASDAQ:NFLX) to Outperform in August 2016 and believes there continues to be upside potential for the streaming video leader. Through William Blair's research, it...
Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...
