Parks Associates has released numbers on smartphone sales. It found that 86 percent of broadband households in the United States have a smartphone. The numbers are similar in European countries: 76 percent of households in the UK, 82 percent in Germany, 78 percent in France and 90 percent in Spain have a smartphone.
From the article "Microsoft Announces Deals with 74 Device Makers" by Carl Weinschenk.
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“All of these companies when they’re launching these DTC services are weighing, what is the brand equity?” said Steve Nason, a research director at Parks Associates who specializes in entertainment co...
