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February 11, 2016
Parks Associates has released numbers on smartphone sales. It found that 86 percent of broadband households in the United States have a smartphone. The numbers are similar in European countries: 76 percent of households in the UK, 82 percent in Germany, 78 percent in France and 90 percent in Spain have a smartphone.
From the article "Microsoft Announces Deals with 74 Device Makers" by Carl Weinschenk.
According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...
Consumer research from market research and consulting company Parks Associates reveals 29 per cent of US broadband households get most of their news from social media platforms such as Facebook and Tw...
Research from market research and consulting company Parks Associates reveals that 20 per cent of US pay-TV subscribers say they are dissatisfied with their pay-TV service, representing a 100 per cent...
The latest update of Parks Associates’ OTT Video Market Tracker analyses the launch of NFL+, the OTT subscription service operated by the NFL in the US and the market context for the service, as part...
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