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February 11, 2016
Parks Associates has released numbers on smartphone sales. It found that 86 percent of broadband households in the United States have a smartphone. The numbers are similar in European countries: 76 percent of households in the UK, 82 percent in Germany, 78 percent in France and 90 percent in Spain have a smartphone.
From the article "Microsoft Announces Deals with 74 Device Makers" by Carl Weinschenk.
One in five internet households report being “highly sensitive” to how TV content providers collect and use data about family members and their activities, according to the latest research from Parks...
In related news, Parks Associates recently reported that the rate of cancellations for internet (a.k.a. OTT) video services among U.S. broadband households has held steady over the past three years at...
Mass-market adoption requires value propositions that the majority of consumers care about — saving money, being more energy efficient, staying comfortable and adding convenience to their lives. There...
The current Apple TV, according to Parks Associates—a highly respected research firm—is in third place behind Roku and the Fire TV in both recent sales and number of homes with the device. The high...
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