Citing leading provider AT&T, Parks analysts also noted that mobile operators will likely continue to explore new and novel strategies to attract mobile data subscribers. "AT&T is looking to leverage its acquisition of DIRECTV to build its mobile data business by re-introducing its offer of unlimited data as a reward to customers who sign up for the satellite TV service," Wang added.
Parks also expects data sharing to play a big role in mobile app usage, Roughly half of US smartphone owners with a limited data plan currently share data between multiple devices, and 87% of them share data among multiple smartphones.
From the article "Majority Of Consumers Watch Long-form And Short-form Mobile Video" by Michelle Clancy.
Sony may be back in profit thanks to strong demand for its latest-generation PlayStation and its assorted games. However, the days of the dedicated games console look to be numbered. The majority o...
Connected Consumer in Europe reveals Spanish consumers are more likely than consumers in other Western European markets either to have never had pay TV or to have cancelled pay TV in favor of online v...
And plenty of people never signed up for a $100 TV bundle to begin with. Research firm SNL Kagan estimates that about 14.4 million households pay for internet but not TV. AT&T sees the potential marke...
The smart home devices sold by Google's home automation subsidiary, Nest, represent just a small fraction of the burgeoning Internet of Things (IoT) market. However, Nest has become one of the most re...
