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January 23, 2018
More than 60% of broadband households in the United States with a networking router received that device from their broadband service provider, according to a new Parks Associates whitepaper.
Sponsored by Calix, a manufacturer of telecommunications access equipment for service providers, the whitepaper addresses operator strategies to enhance customer premise equipment (CPE) and expand their footprint in the connected home.
From the article "Large Majority of Broadband Households Use WiFi as Primary Connection, Study Says."
As Elizabeth Parks, President and CMO of Parks Associates, details on a LinkedIn post mulling over the recent buyout of Vizio by Walmart: “For TV manufacturers and smart TV platform owners alike, t...
According to Parks Associates, smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices. Additionally, as we are seeing smart h...
In a recent Parks Associates study, residents consistently provided higher ratings for properties that provided smart home devices versus those that didn’t. Roughly 74% of participants* rated energy s...
Recent findings from Parks Associates indicate a significant shift in consumer attitudes towards home security, with a majority now leaning towards self-monitored systems over traditional, professiona...
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