Providing market intelligence for more than 35 years

In The News

It's not me, it's Netflix: With password sharing on the block, how to boot your friends

USA Today logoAccording to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019.

From the article, "It's not me, it's Netflix: With password sharing on the block, how to boot your friends," by Jessica Guynn.

Previously In The News

Roku cuts price on top streaming player to counter Apple TV

Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....

Nvidia's Turing Chip Opens Door to New Virtual Reality Realm

However, access for consumers likely is years away, according to Brett L. Sappington, senior director of research at Parks Associates, a market research and consulting company in Addison, Texas. "T...

August Adds Wireless HD Video Doorbell to Smart Home Line

The wireless chime included with View also separates the doorbell from the pack. "A chime is usually an add-on extra, something you'd have to pay extra for," said Brad Russell, an analyst at Dallas...

Smart Homes: The Power, the Pleasure and the Pain

Amazon's servers were down for a large part of the morning on the day the outage occurred, taking Alexa-powered devices out of commission. Incidents like this may occur more often as the popularity of...