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November 03, 2017
Apple and Samsung are leaving competitors LG and Motorola in the dust. New research from Parks Associates shows, for example, that LG has dropped to just 9% of consumer-reported brand share, behind Apple (47%) and Samsung (29%).
Samsung models, despite quality issues related to its Galaxy Note line last year, have sold better than their predecessors. In addition, a majority (65%) of Samsung smartphone users have a model more than two years old, which means they are poised to upgrade.
From the article "It's Not Even Close: Apple, Samsung Smartphone Marketleaders" by Jennifer D. Bosavage.
Samsung achieved a 31 percent share, Parks Associates noted. That further cemented the company's position as the second-most popular phone vendor in the U.S., easily surpassing third-place LG, which m...
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New data from Parks Associates (www.parksassociates.com) shows that 70% of U.S. households with smart energy devices report saving money due to reduced energy consumption. However, the report also not...
Roku faces massive, deep-pocketed competitors — but so far the 700-employee company has more than held its own in the streaming-media device market. In the first quarter of 2017, Roku had 37% share of...
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