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June 06, 2016
When it comes to predicting when the smart home will become a mainstream phenomenon, we’ve repeatedly missed the mark. Some of us have enjoyed the benefits—and dealt with the few headaches—of living in smart homes for years. And since today’s technology is so much better than what we started with, we’re always surprised to hear statistics like this one from the market-research firm Parks Associates: Just one of every five broadband household owns a smart-home device.
Here’s another sobering statistic from Parks Associates analyst Brad Russell: Only eight percent of all broadband households purchased a new smart-home device in 2015. But Russell says things are looking up for 2016: Fully 40 percent of broadband households plan to purchase a smart-home device this year, with a third of those purchases being smart light bulbs.
From the article "Is There Still Time For 2016 To Be The Year Of The Smart Home? Maybe" by Ed Oswald.
A Parks Associates study has found that over a quarter of respondents would become more comfortable sharing their data if their devices would "automatically register for warranties and check warranty...
Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...
Parks Associates, a market intelligence and consulting company, yesterday released research showing that over 50% of U.S. broadband households stream content on TV screens. “For years, the televisi...
The smart lighting category is growing steadily and has potential for acceleration with solutions that deliver on the core value propositions of convenience, comfort, energy management, and automation...
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