Predicting what will come for Snap Inc. is a hotter industry topic than trading iPhone rumors. The company's biggest problem isn't the notoriously fickle nature of its target demographic or even the way it's closed approach prevents content from going viral. No, it's biggest problem is that Facebook keeps copying its features and doing them better.
"Facebook and Instagram have added several Snapchat-like features in an effort to drive usage, particularly hoping to pull users away from Snapchat," notes Brett Sappington, senior director of research for Parks Associates. "Facebook knows the digital advertising space well and has a large base of advertising clients. So, ad spending with Facebook and Instagram is seen as a safer bet than Snapchat."
From the article "Is Snapchat on the Way Out or Just Finding its Footing?" by Troy Dreier.
Market research outfit Parks Associates offers up a glimpse of the bundle's penetration: As of the end of the first quarter of this year, 19% of U.S. broadband subscribers also enjoy wireless/mobile s...
Perhaps the bigger surprise is that more haven’t exited the market — yet. “We’re finding that there are many services that are … getting enough subscribers just to be able to be sustainable,” Brett Sa...
As more streaming services have become available, the demands on the existing Internet infrastructure have increased exponentially. In 2016, another 27 new subscription-based video streaming platforms...
Apple (NASDAQ:AAPL) and Amazon (NASDAQ:AMZN) are not really true, all-out competitors like Google (NASDAQ:GOOG) (NASDAQ:GOOGL) is with both of them. Apple does not have a general retail operation and...
