According to a July 2022 study from Parks Associates, roughly one-quarter of American households subscribe to nine or more streaming services, while 50% of us have at least four.
From the article, "Is Cable or Streaming Cheaper? The Answer Isn't Clear-Cut" by Kourtnee Jackson.
DirecTV and its competitors, including Google’s (GOOGL, -0.34%) YouTube TV and Dish Network’s (DISH, +1.99%) Sling TV, sure seem like a better deal than cable. The cost is lower, the apps are capable,...
Only 14% of consumers who owned an Internet video streaming device used one from Google in the first quarter, down from 18% a year earlier and 21% two years ago, according to surveys by research firm...
The overall numbers have increased over time, based on research reports issued on a regular basis. In 2015, Parks Associates said that 10% of U.S. households with broadband used a streaming-service ac...
Equally important is the demand side of the equation, symbolized by an aging population with high rates of chronic disease. According to Parks Associates, nearly half of U.S. households with broadband...
