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February 09, 2016
Apple’s iPhone accounted for 40% of all smartphones in use in the US, according to the latest 360 View, Mobility & the App Economy research released by Parks Associates.
Following up on comScore’s fourth-quarter market report, the Parks report also highlights that while iPhone is still the main choice of smartphone owners in the US, Samsung is catching up and now controls 31% of the smartphone market. The third major player, LG, accounted for only 10% of the market.
From the article "iPhone Remains Top Choice of US Smartphone Owners: Report" by István Fekete.
NFL Game Pass is the most popular sports OTT video service in the U.S., according to Parks Associates, although at this point sports video services are still a relatively niche market. Overall, jus...
People are twice more likely to buy individual smart locks, doorbells and security cameras than sign up for a professional home monitoring service. That's the findings of a new report from security re...
More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...
In a second-quarter 2016 survey of on-line households, research company Parks Associates found that 50 percent of smart-doorbell owners use the devices to see who's at the door when they're not home,...
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