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February 09, 2016
Apple’s iPhone accounted for 40% of all smartphones in use in the US, according to the latest 360 View, Mobility & the App Economy research released by Parks Associates.
Following up on comScore’s fourth-quarter market report, the Parks report also highlights that while iPhone is still the main choice of smartphone owners in the US, Samsung is catching up and now controls 31% of the smartphone market. The third major player, LG, accounted for only 10% of the market.
From the article "iPhone Remains Top Choice of US Smartphone Owners: Report" by István Fekete.
As always, timing is everything. Research published in July by Parks Associates suggests U.S. mobile carriers are shifting their focus from ARPU growth to churn management as new smartphone users beco...
Out with the old and in with the high-tech. A new survey from Coldwell Banker Real Estate LLC and Parks Associates found that Americans are thinking differently about “move-in ready” homes; they now w...
Analysts and leading company executives, including Vivint Smart Home, Rovi, AT&T Digital Life, Schneider Electric, Comcast and Hewlett-Packard, all took part in panel discussions. A major highlight...
Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace. “It used to be that...
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