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January 08, 2017
Around 60 percent of U.S. broadband households are concerned about the security of smart home devices, including 45 percent who are very concerned, according to a recently released white paper from Parks Associates, “Top 10 Consumer IoT Trends in 2017.”
“Privacy and support concerns are outpacing smart home adoption, which is currently at 26 percent of U.S. broadband households, and companies need to address these concerns to continue growth in these sectors. 2017 will offer companies multiple opportunities to take the lead in protecting consumer privacy and data.”
From the article "IoT Security Challenge Announced by FTC" by Laura Hamilton.
Parks Associateshas found that households are experimenting with different offers from security providers and standalone devices, ultimately expanding adoption. At the end of 2020, Parks Associate...
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Among the featured presenters on Tuesday was Elizabeth Parks, president of Dallas-based research firm Parks Associates. Her presentation, titled “Value of Monitoring: Expanding Beyond the Traditional...
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