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May 02, 2017
Broadband operators have heard about the massive opportunities around providing smart home services to subscribers for many years, and while the market is growing, it remains in a nascent stage. Research from Parks Associates suggests that more than 100 million U.S. households did not have a smart home device at the end of 2016, and the firm’s analysts say that reaching those households requires continued investments to create unique and personalized consumer experiences.
The firm predicts the smart home environment is primed for an upswing in the next few years. It estimates that by 2020, more than 12 million U.S. households will have a smart water leak detector, more than 40 million will have a smart thermostat, nearly 50 million will have a smart light bulb, and nearly 14 million will have a smart home controller.
From the article "IoT Research Says More Than 100 Million U.S. Households Don’t Have a Smart Home Device" by Laura Hamilton.
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A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...
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According to Parks Associates' research, 72% of non-pay-TV subscribers subscribe to an OTT video service, which is their primary source for content. Just less than half of broadband households in the...
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