It’s been bandied about for 30 years — just about as long as I’ve been in this industry — but it’s still a hot topic and I have yet to see a solid solution. Interoperability is a key issue that keeps coming up. I heard it debated just last week at my favorite industry event, Connections, produced by Dallas-based Parks Associates.
“Interoperability is the next thing, but it’s really hard to make it happen,” said Yilan Jiang, senior research manager at Parks Associates. The interesting thing is that I first learned this term more than 25 years ago at a Connections conference.
From the article "Interoperability: A Big Word For a Simple Concept" by Helen Heneveld.
The Walmart Vizio deal comes as competitor Roku has a 25% share of the connected TV market, based on smart TV operating systems in use, according to Parks Associates. Amazon makes up 17% of the market...
“This is a good move by Walmart,” says Elizabeth Parks, president of the market research firm Parks Associates. “It sets the company in a position to compete with Amazon in new ways.” “Walmart isn’...
According to a spokesperson for Parks Associate that Ars Technica spoke with, Vizio has 12 percent of connected TV OS market share. WSJ reported last week that Roku OS has more market share at 25 perc...
Parks Associates data shows that the vast majority - 88% of internet households shop online at least monthly. 62% of respondents shop on a mobile phone and 60% shop on a computer monthly. Parks Ass...
