Providing market intelligence for more than 35 years

In The News

Internet TV report ranks The Blaze as more popular than Sling TV

In a new report ranking the nation’s top over-the-top (i.e.: Internet-based) streaming video services, Douglas County’s Sling TV makes it to the No. 10 spot.
But just a bit more popular is The Blaze TV, the online channel of conservative radio and TV host Glenn Beck. It is ranked No. 9. (see the top 10 chart below) in a report by Parks Associates, a market research firm.

That shouldn’t be terribly surprising, said Brett Sappington, Parks’ director of research. Sling has been available only since February, while The Blaze TV launched in 2011. Beck launched the streaming service the same year he left Fox News Channel with a good fan following. Blaze charges $9.95 a month.

From the article "Internet TV report ranks The Blaze as more popular than Sling TV" by Tamara Chuang.

Previously In The News

The probability of success for ESPN+

Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...

What Hulu needs to beat Netflix

Loyalty is the name of the game for places like Netflix and Hulu going forward, Callahan says. “It’s much easier to keep a customer than acquire a new one,” he explains. High turnover has been one...

Amazon's New Netflix Competitor Is A Bad Deal For Most People

The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...