Overall, sports-rights spending is projected to jump from $15.3 billion this year to $22 billion by 2027, according to data released by consultancy Parks Associates at its recent “Future of Video” conference in Los Angeles.
From the article, "Intense Popularity Won’t Spare TV Sports From Big Challenges Ahead" by David Bloom
According to a study by Parks Associates, reported by Brad Russell from an article originally appearing on IoT Agenda, “the IoT space is expanding to provide more targeted service offerings with verti...
As more devices become connected in the home, consumers may, for a price, be willing to share some of the data being generated by those devices. While that price may be financial through discounted...
Nearly a fifth (19%) of U.S. households say they have canceled at least one over-the-top (OTT) Internet-based TV service within the last year, according to new research from Parks Associates. Howev...
Even so, TV-curious tech companies keep trying. In recent years, Apple, Microsoft, and Amazon.com have considered taking a crack at the market. “In the next six months, we’re going to see a major bake...
