In The News

Integrators Rank Low in Consumer Trust Study as Buying Source

October 13, 2015

Back in 2011, CE Pro reported how a new consumer survey conducted on behalf of the Electronic Security Association (ESA) revealed custom electronics integrators were the No. 3 choice of contractors to install smart home equipment.

Well, a new survey is out and the news is a bit worse. When asked to name where they would trust to buy (not necessarily install) smart home products, integrators are No. 6. According to data from Parks Associates, among U.S. broadband households “Service Contractors” (which is the only category that remotely equates to a custom electronics professional) are the sixth most trusted type of contractor that consumers want to buy smart home products from, with only about half of consumers saying the “trust” or “highly trust” integrators asa buying source.

From the article "Integrators Rank Low in Consumer Trust Study as Buying Source" by Jason Knott.

Previously In The News

Tech Companies Waging Big Battle Of The Bots

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...

Netflix Gets Small Wall Street Boost After Q3 Earnings Surpass Expectations

“Consumers don’t necessarily see a need to decide between Netflix and the new, high profile services, particularly since many of the new services are priced under $8 per month,” Parks Associates analy...

Parks And Associates Examines IoT Market Trends In 2017

Global energy market research and consulting firm Parks and Associates issued a whitepaper analysing the global market for the Internet of Things (IoT). The whitepaper Top 10 Consumer IoT Trends in...

Amazon Prime Music Still The Biggest US Subscription Service

As Amazon launches its standalone Music Unlimited streaming service, research firm Parks Associates has been reminding the industry of the popularity of the company’s existing Prime Music offering, ba...

‹
1
2
...
204
205
206
207
208
209
210
...
719
720
›